Brand Loyalty
The Ultimate Marketing Goal While many businesses direct all their efforts in increasing conversions (sales), leads (customers) or engagement (followers) on social media, the ultimate… Read More »Brand Loyalty
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marketing research
Marketing Research Survey versus Marketing Experiment
Which solution works best? There are two different ways to study and learn about people’s opinions and preferences when it comes to products or services.… Read More »Marketing Research Survey versus Marketing Experiment
Focus Groups
Is it the right tool for my needs? Focus groups can be a useful tool in marketing research. Its suitability depends on the specific research… Read More »Focus Groups
What should we do?
Key factors determine the necessity of marketing research. To determine the necessity to conduct marketing research you must primarily define if it is worth the… Read More »What should we do?