Simple as ordering a Coffee. Think of the customer lifetime cycle as a journey your customers take with your business. Also known as the customer lifecycle, it refers to the stages a customer goes through… Customer Lifetime Cycle
A road trip to remember Imagine the customer journey as a road trip. It’s the complete experience a customer goes through, from the moment they first hear about a product or service to the point… Customer journey
The Ultimate Marketing Goal While many businesses direct all their efforts in increasing conversions (sales), leads (customers) or engagement (followers) on social media, the ultimate goal of a successful and profitable marketing strategy should be… Brand Loyalty
Key factors determine the necessity of marketing research. To determine the necessity to conduct marketing research you must primarily define if it is worth the investment of time and resources. Marketing research is used to… What should we do?